During the Berlin fashion week, the bread and butter is always my secret favorite; anywhere else, fashion is so relaxed, casual, international, and celebrated with a lot of entertainment factor.
Feels like a summer camp as a fashion fair especially out there more.
After a great opening party was BBB on day 1 also to the bread and butter, short. Although were missing this time unfortunately large labels like Levi’s or diesel (where last year there was the fantastic diesel island with sand and coconut trees) – still plenty was available again:
Fashion en-masse, a genuine Polo Tournament out there (However the poor horses, at the volume from the speakers), an appearance of the Boss Hoss and a nice outdoor area, where you could relax and enjoy the most beautiful men of fashion week;)
Unfortunately you leave mostly all over again after the BBB after Italy, Scandinavia, Spain and co. Speaking of; the visitors seemingly just the rage here saw lots of neon – in Italy.
Especially liked the level of Fornarina, the large grassy knoll by Hilfiger denim, where models in the grass lummelten (the model glass pool last year was still better) and who could take guess booth, where it was hosted as always with drinks and the beautiful catalog. The dolls here were heads of huge flower formations.
Exhibitors, buyers and visitors came as always fully at their own expense. We were relaxed in the evening sun in the outdoor area at the end of the evening and once again agreed. the BBB is simply the best.
And these labels were all at the bread and butter 2012.
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» Bread & Butter Berlin 2012 Summer – Hilfiger Denim
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